Tim Brown, Allbirds Co-Founder
“Allbirds was founded to help nature make a comeback. It’s really that simple.”
Our Journey from NZ
It’s all part of making better things in a better way.
Our story began in New Zealand in 2007, the passion project of former professional footballer Tim Brown.
Disillusioned with over-branded shoes made with petroleum-based synthetics, he saw an opportunity to do things better.
Partnering with renewables expert Joey Zwillinger in 2014, the two set out to revolutionize the shoe industry.
Defying industry norms, they harnessed the power of nature using superfine Merino wool…
…introducing Allbirds to the world with a single shoe in 2016: the Wool Runner, an instant best-seller grounded in design, comfort, and natural materials.
An immediate sensation, it soon became known as “the world’s most comfortable shoe.”
A decade on, we continue to look to nature for inspiration in everything we do.
Better Things
We work with—not against—Mother Nature, favoring both recycled and natural materials like responsibly-sourced Merino wool, tree fiber, and sugarcane. Every choice we make is a step toward a world we could all feel better about living in.
LEARN MORE ABOUT OUR MATERIALS
Better Ways
We innovate with a greater goal in mind: preserving our planet for future generations. As a certified B Corp, we use a data-driven approach to invest in projects, systems, and tools that maximize our opportunity for positive impact, prioritizing progress over perfection.
Jamie McLellan, Designer of the Original Wool Runner
"From a design point of view, Allbirds is joy. From every corner, every stitch, every aspect of the product."
